Monthly Archives: August 2022

Forecasts and Outcomes

Alan Zendell, August 6, 2022 When historians write about the last few years, “forecasts and outcomes” might well be the tag line. As marketing and government systems, social networks, and statisticians collected mountains of data, and computers crunched them, we … Continue reading

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Unintended Consequences

Alan Zendell, August 2, 2022 Some people plan everything they do in agonizing detail. Others, like me, play things by ear, trusting that we can adapt to changing conditions as they arise. That’s not to say we never think about … Continue reading

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